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Imagine a workday where all those repetitive tasks that drain your energy take care of themselves. That is the awesomeness of automation. By automating repetitive processes, you can free yourself to focus on creative, strategic aspects of your work. So, what exactly is automation and what can it do?

Within the constantly growing online world, websites resemble stores on a busy main street. Similar to their physical counterparts, they crave customers, visitors, and ultimately, success. However, unlike physical establishments, to draw in a new customer who wasn’t looking for your store, prominent corner positions, and eye-catching window displays won't work. The secret to success in this digital space is a powerful technique called SEO (Search Engine Optimization).

Do you have to decide between focusing on social media or a website? Both are necessary and maybe you can’t start with both, so let’s break it down so you can decide where to focus your efforts. In short, if you have a budget of $0s start posting on social media - it’s free and powerful. If you want to do it right and see those bucks come in, the priority, even on a small budget, is getting a website up and running because it’s crucial for your business's success. To help you understand how to drive your business to success, let's see the perks and cons of each and learn how to create an effective marketing funnel.

Investing in a well-crafted website are marketing dollars that will score you more clients with a strong ROI. Additionally, most potential clients make a decision on the quality of your business within milli-seconds, so it's important to make a good first impression. So, what does it take? - Like in other industries, much of the effort is in the preparation. In this article, we outline the typical flow to properly construct your website.

TL;DR We recommend these three platforms depending on your exact needs: Webflow for simple showcase sites, WordPress for complex and specialized functionality, and custom-coded websites using Next.js for higher-end sites with full customization, speed, and design flexibility. That’s the short of it, now let’s break it down.